Leverage Marketing

Did you know that our team offers several FREE digital marketing resources? Check out our Festival Planning Guide, Restaurant Planning Guide, and Marketer’s Guide To Branding by visiting https://bit.ly/43YReYx

This month, we share our latest (free!) marketing resources, industry insights from some of our favorite marketing leaders, and leave you with our latest obsession.

We are OBSESSED with the new sleek and modern vibes of Crystal Clean’s Indoor Storage and Auto Detailing websites. Our team started by tackling their Storage site, elevating the look and feel with responsive elements and box designs. We played on the green logo with gray, black, and metallic tones. The Auto Detailing site received a similar facelift and elevated look. Our favorite page? Definitely Fly ‘N’ Shine's with the easy-to-navigate timeline and interactive Benefits section. We are beyond excited to continue collaborating with their team on advertising, social media, and more! ☺️🎉 Check out the new look! Crystal Clean Indoor Storage: https://bit.ly/3J9I81O Crystal Clean Auto Detailing: https://bit.ly/3xoo5do

March is Reading Month, and this week, we asked Missy, founder and CMO at Leverage: What are your favorite marketing books or blogs? Missy: "Hands down, everything from Seth Godin! I subscribe to his daily marketing blog, and his books, The Dip and Linchpin: Are You Indispensable?, are marketing must-reads. I highly recommend checking out his work!" Click to read Seth's latest blogs: https://bit.ly/37S2Cso

Who knew a residential and commercial electric services website would be so much fun to design?! The new design features sleek, clean lines playing with colors in the logo to create movement throughout the site. We love how Tandem Electric's website refresh turned out! Check out the complete redesign and Tandem’s service capabilities by visiting https://bit.ly/4aeySET

At any given time, only 3% of your target audience actively wants to buy your product or service. In an age of content creation and billions of daily messages, how do you cut through the noise, let alone reach the other 97% of potential customers? If you already have a strong organic strategy in place, it is time to consider digital advertising. Pay-per-click campaigns and social media advertising are great ways to stay top-of-mind with your target audience for when they are ready to buy. Digital ads are cost-effective compared to traditional advertising options. They can generate new leads and sales opportunities, drive website traffic, and raise brand awareness for your business. Proper account set-up and ad organization are key to running successful campaigns. Our Google Ads quick set-up guide below covers account organization basics, and options to consider if you need extra help. Continue Reading: https://bit.ly/49Cr4Nr

Today, we're celebrating our incredible Senior Graphic Designer, Miranda, on her special day! As we reflect on the past year, we're reminded of the countless times your designs have wowed us and our clients. From logos and branding projects to marketing materials of every kind, your talent is fire! We’re grateful for that little spark of magic you bring to our projects. You turn visions into reality and dreams into designs! So today, as we raise a toast to you (we’re drinking Bacardi Limón in your honor!), we want to express our deepest gratitude for being the wonderful person and designer that you are. May this year be filled with endless creativity and happiness. Happy Birthday, Miranda! Here's to another year of making magic together!

Packaging, marking, and janitorial supplies….make for the best client? In our opinion, YES! We absolutely love working with Mike and the team at MarkPack, Inc and NagelShippers Products Inc.. They have been one of our long-term clients for the last seven years and we have recently worked on more marketing initiatives for their brand, including social media, a new email marketing look and feel, and a truck wrap design. Most importantly, their company culture matches and resonates with our own. We cannot wait to continue our partnership for even greater marketing growth and innovation! 🎉

This month, we explore Google Ads, interview Stephanie Starke (Zorn), a Project Manager at Clifford Buck Construction Company, Inc., and leave you with our latest obsession.

Piloting your business without a marketing strategy likely means that you aren’t sure what efforts are working, who is working on what, and in the process, wasting a lot of time and money. If your team is looking for a way to organize marketing efforts better, check out our Eight Tips For Developing A Successful Marketing Strategy: https://bit.ly/3Yl6Um8